Code & Co.

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Engagement — Platform Due Diligence

Code & Co. provides Tech & Product Due Diligence to Kennet Partners ahead of its $16.5 million investment in Jiminny

Jiminny provides a web-based sales intelligence platform that collects and analyzes new and existing customer conversations to help businesses create a high-performing workplace.

Jiminny recently raised $16.5 million in a series A funding round, led by transatlantic growth equity firm Kennet Partners.

UK-headquartered Jiminny provides Conversation Intelligence (CI) to mid-sized to larger B2B clients, which records and transcribes conversations with potential and existing customers. Artificial Intelligence (AI) holistically analyzes these data sets and identifies patterns, trends, and actionable insights. With this analysis, business can develop sales forecasts, as well as an assessment of probable outcomes for customer engagements at scale. This information can be used to improve performance and generate revenue and growth across businesses.

Kennet Partners collaborates with founders and teams of successful, capital efficient SaaS and tech-enabled services companies that built their businesses with little capital and are looking to accelerate their growth. Kennet Partners’ investment will allow Jiminny to double its research and development budget, and progress its recruitment strategy.

“With Kennet Partners’ funding, Jiminny will be well-positioned for expansion into international markets and ambitious product development plans to deliver the best experience for its customers. These include optimizing solutions for emotional analysis in videos, and live transcription services, generating real-time insights. We’re excited to see the company develop its ground-breaking innovation with Kennet Partners’ backing,” says Dan Bender, co-founder of Code & Co.

Scope of Work

Code & Co. provided Tech & Product Due Diligence to Kennet Partners ahead of its investment in Jiminny, assessing Jiminny’s architecture, infrastructure, product roadmap, and security. This also included an analysis of its growth strategy and expansion possibilities. The Tech & Product Due Diligence also included an assessment of its key competitive advantages and market recognition.

About Jiminny

Jiminny offers a web-based sales intelligence platform which collects, transcribes and analyzes sales conversations with Conversational Intelligence, allowing businesses to receive data-driven insights on their performance, and implement strategies to improve sales performance and efficiency. The firm employs 60+ people split across London, the UK, and Sofia, Bulgaria. Post investment round, the company is aiming to add a further 30+ people to its headcount with plans to establish a larger presence in international markets.

About Kennet Partners

Kennet Partners is a leading international growth equity firm that invests in companies in Europe and North America. Kennet Partners supports entrepreneurial technology businesses with expansion capital to accelerate growth and build exceptional shareholder value. Kennet Partners is an experienced investor with approximately €1 billion in cumulative funds under management.

About Code & Co.

Code & Co. is an independent advisory firm that specializes in providing modern, actionable Tech & Product Due Diligence for the global alternative investment industry. Our expertise uncovers risks that threaten asset value and opportunities to accelerate growth.